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Our Blog

Our Blog

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All thing’s Tech - our-blog

All thing’s Tech

November 10th 2016

All thing’s Tech At Newsaccess we’ve been keeping an eye on the tech world this week. In Ireland, start-ups are taking centre stage at the Deloitte Technology Fast 50 2016. We decided to look at tech stories both at the event and elsewhere that caught our attention this week.

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Newsaccess sponsor the PRII Annual Conference 2016 - our-blog

Newsaccess sponsor the PRII Annual Conference 2016

October 20th 2016

Today Newsaccess was the headline sponsor once again, for the PRII Annual Conference 2016 'Communication's Contribution to Organisational Success' held at the Ballsbridge Hotel, Dublin.

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KEY EVENTS IN DUBLIN - our-blog

KEY EVENTS IN DUBLIN

September 28th 2016

At Newsaccess, we’re lucky enough to be located in a very central area in Dublin. This city of ours has lots of exciting up and coming events and we’re going to give you the low down on the ones we think you simply can’t miss

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NEWSACCESS MAKES THE SHORTLIST OF THE LITTLEWOODS IRELAND BLOG AWARDS 2016!! - our-blog

NEWSACCESS MAKES THE SHORTLIST OF THE LITTLEWOODS IRELAND BLOG AWARDS 2016!!

August 17th 2016

Littlewoods Ireland Blog Awards 2016 are back! Blogging is HUGE in Ireland and these awards recognise the passion and enthusiasm that blogging and bloggers share with their readers. Newsaccess are delighted to have been short listed in two categories "B2B Blog" & "Marketing & Comms".

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How do you interact with your customer? - our-blog

How do you interact with your customer?

August 05th 2016

As companies increase their social media presence we often see on Facebook and Twitter that customers can offer their immediate feedback on brands, products and shopping experiences. From this immediate and direct feedback we gain an insight into how brands and brand ambassadors are interacting directly with brand users

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Awards for Excellence in Public Relations - our-blog

Awards for Excellence in Public Relations

June 20th 2016

The annual Awards for Excellence in Public Relations; took place at the Shelbourne Hotel last Friday. It was a hugely enjoyable event bringing the PR industry together to celebrate the most successful campaigns over the past year.

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PR Awards for Excellence 2016 - Celebrating in Style! - our-blog

PR Awards for Excellence 2016 - Celebrating in Style!

June 15th 2016

Newsaccess is sponsoring the Young Communications Professional of the Year Award #PRAwards16 Venue: Shelbourne Hotel, St. Stephen's Green, Dublin 2

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The importance of #Hashtags for analytics - our-blog

The importance of #Hashtags for analytics

June 10th 2016

With so much content generated daily, it can be a tough task keeping on top of social media chatter concerning your business. Particularly as news appears across a stack of social media - Facebook, Twitter, LinkedIn and Google+ to name a few. So how do we do it?

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Growing your business - Guest Blog by Business World - our-blog

Growing your business - Guest Blog by Business World

May 11th 2016

Growing your business, or at the very least maintaining your position, is likely to be at the top of your short, medium and long term business plan.

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How do we access our news? - our-blog

How do we access our news?

April 18th 2016

How we access our news has shifted significantly from how previous generations accessed their news. The way in which news is compiled, distributed and shared has also fundamentally changed. We are currently witnessing the decline of print and the consolidation of digital.

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The Social Media Summit – Day 1 analysis - our-blog

The Social Media Summit – Day 1 analysis

March 02nd 2016

“THE LARGEST GATHERING OF SOCIAL MEDIA PROFESSIONALS IN IRELAND, EVER”

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Barcelona Principles 2.0 launched! - our-blog

Barcelona Principles 2.0 launched!

February 04th 2016

With so much information distributed through social media and the large quantity of news content displayed across ever diverse platforms, it can be difficult to keep up. It is becoming increasingly important for any company or organisation to understand these mediums.

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Newsaccess & PRII – Another Successful Year! - our-blog

Newsaccess & PRII – Another Successful Year!

October 27th 2015

The Newsaccess/PRII partnership got even better yesterday as Ireland’s leading Media Monitoring firm were the proud sponsor of the PRII 2015 Annual Conference.

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Election fever mounts as Fine Gael and Labour release the purse-strings - our-blog

Election fever mounts as Fine Gael and Labour release the purse-strings

October 13th 2015

Tax cuts and spending increases mean a budget that both Government parties can claim as their own. The speculation and digestion of today’s events will begin immediately. Will it lead to an early election? How will the Opposition respond?

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7 Tips to Tender - our-blog

7 Tips to Tender

July 07th 2015

Yep that stupendous of all tasks 'The Tender' can be bitter sweet depending on whether you win or lose!

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Newsaccess & The Irish Film & Television Academy Sponsorship Announcement - our-blog

Newsaccess & The Irish Film & Television Academy Sponsorship Announcement

May 21st 2015

Newsaccess would like to announce that we are proudly sponsoring the Irish Film & Television Academy, acting as official Media Monitoring Partner for 2015.

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Conor McGregor “The McGregor-nator” - our-blog

Conor McGregor “The McGregor-nator”

January 16th 2015

The stature. The swagger. The stare. Can the Notorious MMA win his battles on social media as well as he does in the Octagon?

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From the running track to tracking the run: The evolution of experiencing sport. - our-blog

From the running track to tracking the run: The evolution of experiencing sport.

October 28th 2014

Standing at the finish line of a marathon is an emotive experience. But has the evolution of social media changed that experience?

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Dublin City Marathon: Live Social Media Tracking - our-blog

Dublin City Marathon: Live Social Media Tracking

October 21st 2014

SSE Airtricity Dublin City Marathon LIVE Social Media tracking

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Newsaccess Insight:  Is social media the new vehicle for protest? - our-blog

Newsaccess Insight:  Is social media the new vehicle for protest?

October 01st 2014

Paul Moriarty examines if there is a correlation between social media buzz and 'feet on the streets' when it comes to matters of public opinion.

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Infographic - The #AllIrelandFinal Kerry v Donegal - our-blog

Infographic - The #AllIrelandFinal Kerry v Donegal

September 23rd 2014

Newsaccess tracked the biggest game in the GAA Footballing calendar - The All-Ireland Final. Kerry emerged victorious on the pitch to capture their 37th All Ireland title but who wins when it comes to social media?

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Infographic - The #LimerickGiant takes the city by storm - our-blog

Infographic - The #LimerickGiant takes the city by storm

September 08th 2014

Newsaccess tracked the activity of Granny - better known as #LimerickGiant, as she travelled through the City of Culture from 5th to 7th September 2014.

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Infographic - Rose of Tralee 2014 - our-blog

Infographic - Rose of Tralee 2014

August 20th 2014

The roses were blooming in County Kerry and Newsaccess was online to track twitter activity across both nights of the annual event.

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Infographic - #dublinhorseshow - our-blog

Infographic - #dublinhorseshow

August 08th 2014

Newsaccess tracked social buzz for Ladies Day at the Dublin Horse Show - August 7th 2014

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Infographic - Social Buzz #JNLR July 2014 - our-blog

Infographic - Social Buzz #JNLR July 2014

August 01st 2014

Newsaccess tracked social activity from radio stations, listeners and interest parties on the day the latest radio listenership figures were released.

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Infographic - Election 2014 - our-blog

Infographic - Election 2014

May 28th 2014

Newsaccess tracked the hash tags #LE14 and #EE14 for the Local and European Elections 2014

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Infographic - Darkness Into Light 2014 - our-blog

Infographic - Darkness Into Light 2014

May 12th 2014

Newsaccess tracked the 6th year of Darkness Into Light in aid of Pieta House, which took place on Saturday May 10th.

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Newsaccess Study - Automated vs Manual Sentiment Analysis - our-blog

Newsaccess Study - Automated vs Manual Sentiment Analysis

April 23rd 2014

We know automatic analysis is fast but is it accurate?

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Infographic - Radio Days Europe 2014 - our-blog

Infographic - Radio Days Europe 2014

March 26th 2014

A major conference looking at the issues facing radio broadcasting took place in Dublin. Newsaccess looks at twitter activity over the course of the event in March 2014

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A Phantom Menace? Irish Radio’s first high profile casualty - our-blog

A Phantom Menace? Irish Radio’s first high profile casualty

March 19th 2014

Paul Moriarty and the story of how Ireland's Indie radio station couldn't survive in choppy commercial waters.

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Newsaccess Insight: Ellen’s Oscar Selfie versus Linda & Billy’s Late Late Spat - our-blog

Newsaccess Insight: Ellen’s Oscar Selfie versus Linda & Billy’s Late Late Spat

March 03rd 2014

Paul Moriarty examines the weekend TV trends that dominated twitter and asks do national events gain more traction than international?

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Newsaccess Insight: The power of ‘The Announcement’ - our-blog

Newsaccess Insight: The power of ‘The Announcement’

February 26th 2014

Paul Moriarty asks 'Is the music industry leading the way in generating cash from twitter buzz? Definitely, Maybe.

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Upwardly Mobile – What the acquisition of WhatsApp says about the future of Facebook - our-blog

Upwardly Mobile – What the acquisition of WhatsApp says about the future of Facebook

February 25th 2014

To put the deal into perspective, a company which is only a few years old now has a value more than 1.5 times the GDP of Iceland

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The Age of the Niche Blogger and Why PR Should Care - our-blog

The Age of the Niche Blogger and Why PR Should Care

December 18th 2013

Newsaccess' Brian McCarthy examines at the increasing power of Niche Bloggers and their impact on the commuinications landscape.

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Newsaccess Insight: The growth of #COYBIG - our-blog

Newsaccess Insight: The growth of #COYBIG

December 04th 2013

#COYBIG - the organic growth of a national hashtag? Head of Insight Paul Moriarty discusses on TalkingSport.org

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Social Listening: Why online activity is so much more than chatter - our-blog

Social Listening: Why online activity is so much more than chatter

November 22nd 2013

Head of Insight Paul Moriarty looks at the challenges and rewards of listening to social media contributors

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Why advertisers win – UTV’s launch of a new TV channel in the Republic of Ireland - our-blog

Why advertisers win – UTV’s launch of a new TV channel in the Republic of Ireland

November 08th 2013

UTV has announced its plans to launch a new TV channel in the Republic of Ireland.So what does this announcement mean for the existing media landscape?

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Social Media Snapshot of Dublin City Marathon 2013 - our-blog

Social Media Snapshot of Dublin City Marathon 2013

October 29th 2013

More than 14-thousand participants took to the streets for the 33rd Dublin City Marathon and Newsaccess was there to monitor what was being said on social media about this inspirational annual event.

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Great Techspectations… - our-blog

Great Techspectations…

October 16th 2013

Head of Insight Paul Moriarty spent the afternoon at #GetSocial13 in DCU, tuning into the latest views on Social Media and it's impact..

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It is not Big Data – It is Smart Data - our-blog

It is not Big Data – It is Smart Data

October 08th 2013

Brian McCarthy, Sales & Marketing Director of Newsaccess Media was interviewed by FIBEP (The International Media Monitoring Association) on the impact of Big Data and the obstacles and opportunities it provides.

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The increasing role of Social Media in PR - our-blog

The increasing role of Social Media in PR

September 25th 2013

"The increasing role of social media in PR" by Greg Canty of Fuzion PR

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Tonality Check - Understanding Your Media Coverage - our-blog

Tonality Check - Understanding Your Media Coverage

July 24th 2013

For most companies appearing in 250 press articles in a month would be a great success. It might be seen as a sign that you are on the right track and whatever communications strategy you are following is working. But, that’s not necessarily the case.

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Key Influencers in the Media and why they matter.. - our-blog

Key Influencers in the Media and why they matter..

July 16th 2013

Key influencers in the media are people who speak with an influential voice. With their credibility and popular platform they tend to wield a great level of influence over others on a specific topic of interest. When they speak others listen and when they have an opinion it resonates and influences others in a meaningful way. Think of a technology blogger with a loyal following or a well known critic who reviews restaurants or movies in the newspaper.

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3 Reasons why companies who evaluate their brands are more likely to succeed - our-blog

3 Reasons why companies who evaluate their brands are more likely to succeed

April 25th 2013

3 Reasons why companies who evaluate their brands are more likely to succeed

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