Newsaccess Insight: The growth of #COYBIG
Newsaccess Head of Insight Paul Moriarty recently took part in a discussion about the growing trend of second screening during sports fixtures. Most notably the hashtag #coybig (come on you boys in green) has seen significant growth.
Paul spoke with Dave O'Grady on TalkingSport.org
More details of the full podcast can be found at http://www.talkingsport.org
Paul Moriarty is Head of Insight at Newsaccess Media Intelligence. Newsaccess is the leading provider of media monitoring and media analysis service in Ireland. For more information on Newsaccess click here.
